Partnering with veteran campaign manager Caroline Fitchett, I consulted on two ultimately victorious political campaigns this spring, contributing foundational messaging strategy to both. Closest to home was Portland City Councilor Nick Fish’s bid for re-election against a tough, insurgent challenger.
The result? A resounding 61.8% of the vote in the primary, well past the 50% threshold that would have forced a runoff in November. Now, instead of running for office this summer and fall, Nick can devote all his considerable energy to the important work he does for all Portlanders on City Council.
Above, portrait of Nick Fish by Matt Giraud
- Foundational campaign messaging
- Brand design