What do you get when you cross a Stay Home Order, cabin fever, and someone who drapes so elegantly in an ivory crepe empire waist dress?
Photography
Let me shoot for you. Commercial. Editorial. Portrait. Food. Travel. Visit mattgiraud.com for a full portfolio.
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Notre Dame
Today, after the fire that ravaged Notre Dame, this intersection of transept and nave – directly below the spire that crumbled in flames – now opens to the heavens above Paris, smeared with ash and ...
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The Living History Project
This summer, I was honored to donate some of my time to a co-production of the Living History Project and The Immigrant Story, filming and interviewing a diverse cross-section of North Portland residents about their lives and communities.
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Winter night
It’s pretty unusual for it to snow where I live, and highly unusual for it to snow this much. So right around midnight, I set up a tripod in the middle of the road and ...
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Growing Gardens
Simply put, Growing Gardens teaches people how to grow their own food in their own back yards. And that's part of why I love it, and have been donating my time to it since 2011: the simplicity of the concept. With the simple act of growing your own food, you get healthier people, a healthier planet, and healthier communities. That's a lot of bang for your buck.I started donating design and production of their annual reports but quickly expanding my role into communications and brand strategy, focusing and refining how they talk about what they do and why it matters. That effort culminated in this "seed packet" I wrote and designed... -
The BTA Alice Awards
It's been an honor to support the Bicycle Transportation Alliance with strategy and creative for its signature fundraising event – the Alice Awards + Auction – since its very first edition. But this year was different: after more than 25 years, the organization was changing its name and expanding its mission beyond bicycling to walking and transit.So, really, the BTA turned to me with two projects in one: not only branding strategy and creative for the event, but for the new organization, too. -
Heather embraced
From a portrait series I'm working on, my friend Heather, embraced by the foliage in her back yard.
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Fiddlehead spiral
A fiddlehead curls up like a cat into a furry golden spiral – spring is definitely purring along in my neighborhood.
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Les Garagistes Winery
Okay, full disclosure: this is a project where the client is me. Or to be more precise, me and about 30 other people in the cooperative I run. Talk about a tough client!Still, it was a great opportunity to take my decades of design and packaging experience and focus it on something I love: making wine. So I treated this client as a real client, starting with a brand articulation and then executing it through a rigorous visual strategy – one ultimately featured in Communication Arts ... -
Dawn on Odell Lake
When I got out to the dock just after dawn, I was the first person to break the snow – but not the first. I'm proud to report that this image was featured on Canon USA's Instagram feed.
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Shasta Dam
Epic structures like this always inspire a kind of incredulous awe in me, and not only because of their towering mass. I mean, the idea — to say nothing of making good on it — that you could stop the flow of an entire watershed and harness it like a horse: it’s madness. And yet there it is, blotting out the sun before you, powering entire cities below, an artifact of a time when we thought the sheer force of our will could command nature itself with nothing but good coursing down the spillway on the other side.
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A Dream within REACH
At age 52, Minh Hoang decided to leave everything he had ever known in Vietnam and emigrate with his family to the United States. That incredible story is why this was one of the more inspiring pieces we’ve ever had the privilege to work on. It premiered at REACH's annual fundraising dinner in October, 2014.
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Reed College Centennial
Design, messaging strategy, art direction of archival imagery, and development of this dual-purpose site celebrating Reed’s first 100 years, and launching a $200-million fundraising effort. For Reed's Centennial, we advised on and concocted some of the major messaging, then designed the core Centennial brand, the three sites below, as well as a "case statement" for the Campaign and a host of direct mail pieces, ads, and banners.
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Wilsonville SMART Transit
We were asked by the City of Wilsonville to completely re-brand its South Metro Area Regional Transit (SMART) transportation service, in time for the unveiling of TriMet’s new westside WES line. Starting with the name itself, we leveraged our extensive experience in both branding and transportation to re-cast the agency’s offer to its constituents in a way they could intuitively incorporate it into their day-to-day lives. The result was a comprehensive redesign of every facet of SMART’s public outreach.
